#1 Fintech SEO Agency Providing Advanced Fintech SEO Solutions

Ready to get more customers and scale your Fintech Company? We Can help.

Our agency specializes in accelerating the growth of early-stage fintech companies. We design precise, impactful strategies that account for the realities within the financial technology industry, and target steady growth through content creation and focused Search Engine Optimization (SEO) initiatives.

5 Star Review for Growth Marshal

“We’re impressed with the amount of mentorship and feel guided and supported every step of the way.”

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Marthe Naudts
Growth, Espresso AI

Multi-Domain SEO Strategies Customized For Fintech Companies 

Whether you're building a new digital asset or trying to revolutionize the entire financial sector, we have designed winning GTM motions for multiple fintech companies and know exactly how to establish steady growth through search, content, and AI-native SEO.

Keyword Analysis

Deep Keyword Analysis

Keyword research isn’t just about finding high-volume terms—it’s about uncovering your audience’s language and aligning it with their intent vis-à-vis finance solutions. We go beyond basic analytics to deliver actionable insights that fuel fintech startups.

On-Page

On-Page SEO

On-page SEO leverages specialized SEO solutions designed to optimize each individual page for structure, content, and web design. Optimizing title tags, meta descriptions and strategic keyword placement is the key driving SEO traffic and positioning your product offerings as industry benchmarks.

Content Marketing

Content Marketing

We execute high-impact, SEO-driven content marketing that sends traffic to key webpages. From blog posts to landing pages, we craft technically-driven SEO strategies that deliver organic traffic and position your brand as an industry leader in search results.

Technical SEO

Technical SEO

We leverage cutting-edge SEO techniques and technologies to ensure your site is fully optimized. From fixing site architecture and indexing issues to enhancing page speed and mobile performance, we fine-tune the backend to boost your ranking in search engine results pages.

AI Search

AI Search Optimization

AI-native search engine optimization will ensure your fintech company gets surfaced when relevant search queries are entered into LLMs. Optimizing for AI Search is one of the most high-impact SEO strategies we apply and that will send qualified leads directly to your financial technology website.

Link Building

Link Building

One of our core ROI-focused SEO services is the acquisition of high-quality, authoritative backlinks that boost your site's credibility and search engine rankings. We focus on strategic outreach, digital PR, and content-driven link acquisition to earn links that drive real traffic and quality SEO growth.

Off-Page

Off-Page SEO

We build authority and trust for your fintech business through strategic link building, digital PR, and brand mentions. By optimizing your online presence, we improve search rankings and help you stand out in a competitive fintech space.

SEO Audit

SEO Audit

Just about every new fintech client leverages our comprehensive SEO audits in order to uncover technical issues, content gaps, and optimization opportunities. We then deliver a clear, actionable roadmap to drive long-term SEO growth.

Most Fintech SEO Agencies Have a Cookie-Cutter Process. We Align Ours With Your Business Goals.

As one of the top fintech SEO providers, we design tailored fintech-specific SEO services that will enhance the credibility of your startup and drive lead generation. Fintech firms use this process to establish themselves as trusted authorities within their industries.

1. Subscribe

All subscriptions to our fintech SEO agency come with complete flexibility (pause/cancel at any time).

2. Kickoff / Strategy

We hit the ground running with an initial call and begin analyzing your web pages, business, competition, market, and customers.

3. Roadmap

We develop customized fintech-focused solutions to drive qualified traffic that converts. Our strategic SEO plan is built around delivering exceptional results for your business, not the other way around.

4. Approval

We’ll present our comprehensive SEO strategies and get your go-ahead on implementation. You’ll maintain complete visibility and a checklist of deliverables.

5. Precise Execution

This is a done-for-you service. You’re welcome to stay involved. But most financial technology clients prefer to sit back and watch the top B2B SEO experts cook!

6. Reporting

You’ll receive comprehensive SEO reports that include a list of work that’s been completed and a review of performance.

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Your Search for The Right Fintech SEO Agency Has Come To an End

We guide B2B and consumer fintech along the path of sustainable growth. 

Reclaim Your Time

Reclaim your work day

Think of us as a mash-up of B2B content creators, developers, marketing experts, data analysts, and an artificial intelligence consultancy. We make SEO a reliable growth channel, so you can focus on building one of the great fintech brands.

ROI

Tie SEO to ROI

Unlike other business functions, it’s easy to connect the dots between an investment in SEO and fintech growth. Results are quantifiable–making it easy to link revenue back to fintech-specific SEO services.

Revenue Growth

Grow your top line

Deliver results that investors in the next round are looking for, from increased market share, to revenue growth, to CAC. Our fintech clients have made millions from leveraging our comprehensive SEO services.

Strategy

Streamline your strategy

Building a cost-effective GTM strategy shouldn't be painful. We are one of the best fintech SEO agencies around and we’ll build, implement, and manage creative SEO campaigns on your behalf.

Growth Marshal CTA | B2B SEO Agency

READY TO 10x INBOUND LEADS?

No more random acts of marketing. Access a tailored growth strategy.

Or → Own Your Market and Start Now!

Your Fintech Business Can Finally Put Lead Generation On Auto-Pilot.

Get expert SEO services tailored to the fintech industry. From capturing qualified traffic to executing optimizations, to measuring performance and beyond, you’ll find unrivaled service quality with Growth Marshal as your agency. Learn how we elevate fintech businesses:

Keyword Analysis

Keyword Analysis

We find the best keywords you could target in your industry, deconstruct what’s working across numerous fintech companies, find the gaps that you can exploit, and help you understand your total addressable market in Google search. Then we chart a course to victory.

Content Marketing

Content Marketing

We build a complete SEO strategy around developing topical authority, help you optimize the performance of your existing fintech content, and then create premium SEO content that ranks, and most importantly, converts your customers.

technical optimization

Technical Optimization

We’ll find any issues your site has from a technical standpoint and fix them through world-class technical SEO implementations. Some of the most common friction points we address are site speed, core web vitals, site architecture, internal links and overall site optimization.

link building

Link Building

We create the best link-building strategy for your organization, then build links to promote your content and business on authoritative, highly relevant sites. These SEO tactics increase your site’s authority, generate higher Google rankings, and earn more site traffic.

Our Specialized Approach to Fintech Marketing Will Send Your Revenue Up & To the Right

Explore some client case studies and learn how our SaaS SEO agency has helped fintech organizations just like yours generate leads and revenue through targeted SEO strategies.

Alex Melnyk | Growth Marshal Customer

Alex Melnyk
Co-founder & CEO at Modality

Modality Logo

“Growth Marshal turned SEO into a core component of our user acquisition strategy. The results have been more cost effective compared to paid search. Kurt has become a real partner helping us build the foundation of sustainable growth.”

Kevin Harrington | Growth Marshal Customer
ChatVault | Growth Marshal Customer

Kevin Harrington
Co-founder at ChatVault

“Growth Marshal has been critical in helping us get targeted traffic to our platform. We needed tech SEO expertise and they were able to hit the ground running. I recommend them to any SaaS companies looking to grow organically.”

Jenn Stroupe | Growth Marshal Customer
Pinnacle | Growth Marshal Customer

Jenn Stroupe
Co-founder at Pinnacle

Kurt wasted no time digging into our KPIs, go-to-market, and competition. He returned with a clear, actionable plan to drive more traffic. As an SEO strategist, he’s probably one of the sharpest I’ve worked with.

51%

119%

Organic traffic increase within 8 months.

Growth in demos.

Erik Karlsson | Growth Marshal Customer
Atrium logo | Growth Marshal Customer

Erik Karlsson
CEO at Atrium AI

What stands out to me about Growth Marshal is their analytical approach to gaining a deep understanding of our market. They have a lot of experience in the early-stage B2B space, which makes them a rock-solid SEO partner.

#1

Ranking on first page for primary keywords within 4 months.

279%

Gain in organic traffic over 120 days.

Erin Webb | Growth Marshal Customer
Verso | Growth Marshal Customer

Erin Webb
Head of Marketing at Verso

We hired Growth Marshal to develop a content strategy. They were meticulous in their approach and showed a strong grasp of search intent. Just about all of the content deliverables became high-performing assets.

84

Short and long-form SEO optimized content pieces

63%

Spike in organic traffic over 7 months.

Arjun | Growth Marshal Customer
DataLoom | Growth Marshal Customer

Arjun Choudhary
Founder at DataLoom

Our collaboration with Growth Marshal has been outstanding. I appreciate their clear communication and laser focus on our search engine performance. They keep me informed at every step while delivering seriously impactful results.

91%

Increase in organic traffic over 6 months.

133%

Jump in new users within the first 6 months.

Mike C | Growth Marshal Customer

Michael Chang
Co-founder & CEO at Code Stream

CodeStream | Growth Marshal Customer

“Growth Marshal built a playbook around our unique ICP and it continues to work like a charm. Partnering with Kurt and his digital marketing agency also helped me learn SEO. He did a great job of teaching alongside implementation.”

Antonio Huerta | Growth Marshal Customer

Antonio Huerta
Co-founder at PredictIQ

PredictIQ | Growth Marshal Customer

“We’re thrilled to collaborate with Growth Marshal! It’s not just the great results they deliver but also their approach to working with our team. Their knack for surpassing expectations is remarkable. I wouldn’t hesitate to work this group again.”

Growth Marshal CTA | B2B SEO Agency

READY TO 10x INBOUND LEADS?

No more random acts of marketing. Access a tailored growth strategy.

Or → Own Your Market and Start Now!

Insights From The Agency Obsessed With Only Fintech SEO Results

Check out our market-leading guides and insight-filled blogs on how your company can implement winning fintech SEO strategies.

Black and white portrait of a person wearing a black t-shirt against a plain background.

Kurt Fischman


Link Building

Will AI Agents Eat SaaS For Breakfast?

AI agents powered by LLMs aren’t enhancing SaaS—they’re making its core assumptions obsolete.

How LLMs Select Sources for Subjective Queries

Black and white portrait of a person wearing a black t-shirt.

Kurt Fischman


Content Marketing

Cracking The Code On AI Search Engines

Almost overnight, the landscape for getting your content in front of the right audience has changed.

FAQs: Fintech SEO Services

  • Fintech SEO refers to the strategic optimization of search visibility for companies in the financial technology sector. It involves tailored SEO fintech strategies designed to improve rankings, attract fintech users, and navigate financial regulations while staying competitive in the rapidly evolving fintech market.

  • SEO fintech services must address the unique needs of the fintech niche—such as compliance with fintech regulations, trust-building with users, and educating audiences. Unlike general SEO, fintech SEO efforts also require a deep understanding of how the fintech sector operates, including its business models, competitive dynamics, and the critical importance of data-driven SEO strategies.

  • Yes. We develop custom SEO strategies based on your product offering, niche markets, and overall fintech marketing mix. Our bespoke SEO strategies are built to scale and adapt to your goals, whether you're targeting local search or going global.

  • We’ve supported clients across various fintech sectors—ranging from digital banking and lending platforms to e-commerce payment processors and financial websites. Whether you're in a well-known vertical or a niche fintech market, we tailor our SEO offerings to your needs and will build you successful SEO campaigns.

  • An effective SEO campaign can significantly increase organic traffic, reduce dependency on paid channels like Google Ads, and drive higher-quality leads—all of which contribute to improved net revenue. Strong SEO foundations help fintech websites capture inbound fintech traffic with long-term ROI.

  • We combine holistic SEO principles with focused SEO strategies, including proprietary SEO methods, content marketing, and technical optimization. This results in impactful SEO strategies that align with your business strategy and deliver measurable growth.

  • SEO for e-commerce in fintech—such as BNPL (Buy Now Pay Later) services or online investment tools—requires adaptive SEO solutions. We implement tailored SEO strategies to improve search visibility for transactional and informational queries relevant to e-commerce users.

  • We track metrics like organic traffic growth, keyword rankings, lead conversions, and SEO shares. Every SEO project is tied to your business KPIs, and we continuously refine our scalable SEO strategies to maximize ROI from your monthly SEO investment.

  • Fintech SEO pricing depends on the scope of work, competition in your niche, and your growth goals. We offer flexible custom SEO programs with clear SEO program minimums so you know exactly what you’re investing in.

  • Absolutely. Online content is the backbone of effective SEO marketing. Our robust fintech team works with you to produce content that educates, engages, and converts—while remaining compliant with industry and financial regulations.

  • Yes. Whether you're collaborating with a design agency or already have SEO in-house, we can integrate seamlessly to support your fintech SEO efforts with additional expertise and compound SEO value.

  • Our team includes devoted SEOs with years of experience handling complex SEO challenges in the fintech space. We've helped fintech enterprises grow organic reach through scalable, inbound-focused SEO marketing work.

  • The right SEO partner will understand how the fintech market works and can deliver adaptive, tailored, and targeted SEO services that drive long-term success. Top SEO providers for fintech go beyond rankings—they align SEO efforts with business outcomes.

  • Yes. We specialize in helping clients in underserved niches and complex fintech sectors. Whether you're launching a new app or expanding your reach in a niche market, our tailored seo fintech approach ensures you stand out.